Content Acceleration Solution

Enhance Website Performance With SingTel Content Acceleration

SingTel’s Content Acceleration Solution enables fast and efficient delivery of content over the Internet. It consists of 3 CDN solutions for faster content delivery; Global Web Acceleration (Caching), Media Delivery (Streaming), and File Delivery (Download).

How it Works

Assuming your web contents are hosted in a data centre in Country A, when an end user requests for your web page, the contents will go through multiple intermediate routers on the Internet before it reaches the end user in Country B.

Possible Problems:

Long delivery path results in a longer website loading time.
Longer latency when the middle mile gets congested.

Figure 1: Before Content Acceleration
Contents travel through multiple hops before it reaches the end user

However, with SingTel Content Acceleration Solution, your web content will be cached in our servers all over the world. When your end users request for your web page, the content will be pulled from the server(s) nearest to them.

Benefits:

A shorter delivery path results in a shorter delivery time.
Website performance is unaffected by any Internet interruptions in the middle mile.

Figure 2: After Content Acceleration
Contents are retrieved from the nearest server to the end user

Content Acceleration Solution Features

Solutions	What Is It?	Who Needs It?
Global Web Acceleration (Caching)	A SingTel CDN solution that enables faster loading of your websites by caching large content files in the closest Content Acceleration Server.	This is suitable for companies with web pages that are rich in content and graphics. The use of Global Web Acceleration enables you to experience as high as 60% enhancement in web page loading performance.
Media Delivery (Streaming)	A SingTel CDN solution that provides buffer-free media streaming for both live and on-demand video.	This is ideal for delivering multimedia content over the Internet. Our Media Delivery CDN solutions are able to support live streaming (point-to-point options available), media streaming and media downloads.
File Delivery (Downloads)	A SingTel CDN solution that enables fast and seamless downloads of large files.	This is suitable for customers who want faster delivery of applications, software & upgrades to end users. If the download process is interrupted, it can resume from the point of interruption when the connection is re-established. This provides end users with enhanced experience and time savings.

Providing You With a Competitive Edge Online

SingTel Content Acceleration allows you to focus on what's really important - growing your customer base and ultimately increase online revenues.

	Improves Reach to Global and Regional End Users With extensive coverage in Asia Pacific, we are your ideal partners to help your business expand.
	Aviod Costs and Risks Involved in Capital Investment Equipment investment, maintenance and upgrades are completely managed by SingTel, reducing hefty and risky capital expenditure for your business. Our dedicated technical and service support is available 24x7.
	Strengths in Media Delivery Proven capabilities in media delivery, covering live events such as 2002 and 2006 FIFA World Cup, 2006 World Cyber Games and 2008 Beijing Olympics.
	Customisable Services We offer flexibility for businesses that have special requirements, such as creating a customised look and feel for media player or a downloadable player that allows marketers to place advertising messages.