Singapore, 13 August 2010 – With exclusive coverage of the 2010/11 Barclays Premier League (BPL) season set to kick off this weekend, SingTel today announced the official launch of the new home of football, mio Stadium and a comprehensive suite of services that promises to take the BPL viewing experience to new heights. Football fans in Singapore will now have unparalleled access to the latest BPL action on TV, mobile and the Internet.
A New World of Interactivity on Your TV
The countdown to a full slate of BPL matches this weekend begins at 7 pm tonight (Friday) with ‘Kick Off’, a football chat programme which looks forward to the upcoming season with Blackburn Manager Sam Allardyce as studio guest.
mio Stadium, accessible on channels 102 to 110 and available in both high definition and standard definition, will offer four locally-produced original programmes to keep BPL fans up-to-date every night. ‘SCORE!’, Tiger ‘Goals on Sunday’, Tiger ‘Passport to the Premier’ and ‘The Goal Mouth’ will feature former ESPN STAR Sports presenter Patrick Kinghorn and familiar local hosts Dominic Lau, Soo Kui Jien and Melody Chen. SingTel is also bringing back local fan favourite John Dykes to present BPL games after a long absence of three seasons. John will be hosting all games together with an array of ex-Premier League managers and players from the studios in London.
Fans will also experience a new world of interactivity and engagement on mio Stadium channels 24 hours a day, 7 days a week, including a unique “Have Your Say” feature which enables viewers to share their opinions in real-time with the mio TV studio hosts. With the mio TV interactive services, fans can also track live matches; get easy access to league, team and player information; and review fixtures and match predictions. Essentially, football fans can now access everything and anything about the BPL – all from their mio TV remote control.
“Our focus over the last few months has been on creating a new and world-class BPL football experience and we are pleased that it is now making a debut,” said Edward Ying Chief, Content & Media Services, SingTel. “This weekend marks the beginning of an exciting new chapter for SingTel and BPL fans in Singapore.”
Stay On Top of BPL action, anytime, anywhere
Fans never have to lose a moment of the BPL action with exclusive LIVE streaming and video-on-demand clips available on their mobile phone.
SingTel BPL Mobile (bpl.singtel.com) is a free mobile web portal that provides real-time news, commentaries, results, match statistics and fixtures. Subscribers to BPL Video Pack will enjoy unlimited and exclusive access to LIVE streaming of mio Stadium Ch 102 and match videos, while BPL Info Pack subscribers will get first-hand updates with the latest odds, in-depth match analysis and real-time score alerts via MMS.
SingTel BPL Mobile is also available as an application for download in the Apple App Store and Android Marketplace.
More BPL thrills on the mio Stadium Website
The all-new BPL experience from SingTel will extend to the Internet at the mio Stadium website (www.miostadium.com), where football fans can access both free and payable content, including live and replay matches from the BPL, the UEFA Champions League and the UEFA Europa League, find out live match scores on match days; view match highlights and mio TV football programmes, catch up on the latest football news and expert analyses; and interact with fellow football enthusiasts through live chat. mio TV BPL customers enjoy a 50 per cent discount off mio Stadium website Annual Pass fees (usual price $144 excl GST).
Bringing the BPL ‘live’ at the Big Red Sunday this weekend!
SingTel will also host monthly viewing parties where fans can share the excitement of a live match with each other. The first, the Big Red Sunday Party, will kick off this weekend on 15 August with the screening of the clash between BPL giants Liverpool and Arsenal live and in 3D at The New Paper (TNP) Sports Bar, St James Power Station. Open to all football fans, the electrifying match will be preceded by an exclusive preview of mio Stadium’s new football programmes and interactive experiences starting at 10 pm.
To add to the celebratory cheer, fans will have the opportunity to participate in a host of fun activities and games. The enticing prizes up for grabs include a trip for two to the UK to watch the Manchester United vs Liverpool match at Old Trafford, the latest Samsung Galaxy mobile phones as well as Liverpool’s newly-released 3rd club kit. mio TV subscribers are encouraged to bring along their mio TV bills as proof of subscribership entitles them to participate in the draw to win the trip and to enjoy a 1-for-1 deal on Tiger beers throughout the evening. Subscribers will also be rewarded with a 10 per cent discount off TNP subscriptions.
To top off this stellar line-up of unique BPL experiences, mio TV is partnering with Tiger Beer to give fans a chance to see a BPL match up close and in person. A weekly SMS contest will enable more than 60 mio TV viewers over the course of the season to win a paid trip to the UK to attend a BPL game. mio Stadium will also run three ‘VIP Access competitions from August to November, with winners travelling to the UK to see a match, attend a press conference, visit a club’s training ground and catch John Dykes in his UK studio.
How to Subscribe
Customers can sign up at any SingTel Retail Store and by calling the Hotline at 1610 between 8am and midnight daily.